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TIADA,
Revolutionizing Usability Testing with AI:

Tiada provides AI-powered usability testing solutions that revolutionize product design across various sectors including software, physical products, and experiential services by reducing time and costs involved in traditional testing processes. 

MVP Demo will be released in late April

Why AI usability test?

Traditional Usability Test: Time and Money Consuming

In today's competitive market, companies that adopt a design-led strategy for product development—spanning software, physical products, and even experiential design—invest heavily in user research and usability testing. Yet, traditional usability test approach are not only expensive and slow but also limited in their reach and effectiveness. Companies find themselves in a cycle of recruiting users for tests and conducting these evaluations, all while trying to maintain design confidentiality—a process fraught with challenges and inefficiencies.

"The whole panel members took too long time in user test. Thought the limited teset results we got are only enough for rough reference in product decisions."

William, Yahoo PM

"Usability test is inevitable as it may cause high risks in the future without testing. But we are always seeking a quicker way to do that in quick and competitive markets."

Jacquelyn, Amazon PM

"Sometimes I felt it is a waste of money to do redundant interviws with real users while the insights they may give are really limited in terms of the future design.

Rachel, NVIDIA PD

How may AI be helpful?

Tiada's AI-driven solution addresses these inefficiencies by generating and simulating a wide range of user personas and scenarios, tailoring its approach to the unique characteristics and needs of various users based on product features and values. Our AI agents interact with products to deliver multi-level feedback like using given evaluation metrics, streamlining the testing process. Furthermore, Tiada offers customized software products and tools that align with each company’s unique values, resources, product history, and market research. This ensures tailored, next-generation consumer experiences that resonate with a company’s specific background.

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